The Most Memorable Commercials on Philippine TV (The Sequel)

These are by no means com­mer­cials of an infe­rior kind. These are addi­tions to that list.

The first video is a mix­ture of many dif­fer­ent com­mer­cials. I think it’s a really good video so I’m includ­ing it here.

10. McDon­alds: Gina and Karen (Around the year 2000)
More pop­u­larly known as the “Gina and Karen commercial”

This is one of the catchi­est com­mer­cial of McDon­alds in the Philip­pines. The con­ver­sa­tion between the grand­fa­ther and Karen tugs at the heart because it plays on the value of fam­ily and the impor­tance of being “favorite”. McDon­alds is still churn­ing out really great com­mer­cials until now. The ones with Sharon Cuneta is wor­thy of note as well. But for sheer nos­tal­gic trip, Gina/Karen tops the list.

9. Smart: Pag­subok (2006)

These are two com­mer­cials for Smart–one third of the BIG THREE Telecom­mu­ni­ca­tion com­pa­nies in the Philip­pines– with the same theme: PAGSUBOK or TRIALS. These two fea­tured here are beau­ti­ful, and hits home with its mes­sage of love and gratitude.

8. Milo: Bea Lucero (1980s)
More pop­u­larly known as “the one with Bea Lucero”

Bea Lucero was a gym­nast for the coun­try when she was younger. She came back as a tae kwon do fighter and could have won the Philip­pines its first gold medal in the Olympics if Tae Kwon Do was not a demon­stra­tion sports at the time. The Milo theme (Great things start from small begin­nings…) is clas­sic and as long as there are kids who aspire to be ath­letes, there will be Milo to sup­port them.

7. Fita: I Hate Me (2005)
More pop­u­larly known as “that funny I Hate Me commercial”

This is one funny com­mer­cial. Plays on the Fil­ipino pen­chant for com­ing in late and mak­ing excuses. When you don’t want to be scolded, you scold your­self first. Hehehe.

6. Fita: Kahilin­gan (2007)
More pop­u­larly known as “the one with one half of a red ferrari”

Another Fita ad. Another one that uses humor to make a point. You laugh for awhile. And then you stop and think.

5. Philip­pine Air­lines: Shin­ing Through (1980s)
More pop­u­larly known as “the beauty of the Philip­pines is shin­ing through”

Clas­sic TV ad that shows off the Philip­pines. Great music and great cin­e­matog­ra­phy. You will watch this com­mer­cial and you will not be able to stop from singing. Was a sub­ject for Last Song Syn­drome many years ago.

4. Bio­gesic: Ingat! (2008)
More pop­u­larly known as “the John Lloyd Cruz INGAT commercial”

This is one of the first of a series of com­mer­cials with John Lloyd Cruz using the catchy Fil­ipino greet­ing, “INGAT!” (or “TAKE CARE!”). When you hear some­one say­ing INGAT now, the first thing that comes to mind is BIOGESIC and JOHN LLOYD CRUZ. That’s how pow­er­ful the com­mer­cial is.

3. Green­wich: Sobrang Cheeeesssy! (2009)
More pop­u­larly known as “the BAGAY TAYO, bagay commercial”

Funny funny com­mer­cial with John Lloyd “Ingat” Cruz and his on-screen part­ner Bea. The com­mer­cial plays on what is corny and makes you laugh and cringe and shout CHEEEEESSSSY! And hope­fully buy Green­which Pizza after.

2. Pal­mo­live: I Can Feel It (1987)
More pop­u­larly known as “the one with Alice Dixson”

If San Miguel Beer’s com­mer­cials brought Rachel Lobangco and Ina Ray­mundo into fame, this is the com­mer­cial that brought a young Alice Dix­son into the fore­front of Philip­pine pub­lic con­scious­ness. She was really cute then as she is beau­ti­ful now. And her “I can feel it!” line is still one of the most mem­o­rable lines in Philip­pine com­mer­cial history.

And due to insis­tent PUBLIC DEMAND, with so many peo­ple singing to it and the men­tions in YouTube, Face­book and even Twit­ter, our num­ber one is:

1. Bulilit: Camella Homes (2009)
More pop­u­larly known as the “bulilit commercial”

One of the most beloved and cute com­mer­cials of 2009, Camella Homes hit it big with a sim­ple catchy tune, an unknown but gen­uinely cute kid, and a great con­cept. In the end, that is the for­mula for a great and mem­o­rable commercial.